Market Updates

Vitiva Aligns with FIT Limited

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By: Sean Moloughney

Editor, Nutraceuticals World

Vitiva Aligns with FIT Limited
Vitiva, Slovenia, has formed a new alliance with Food Ingredient Technology (FIT), U.K., in order to penetrate the growing ingredients markets in the U.K. and Ireland. FIT will market Vitiva’s exclusive rosemary extracts line called “Inolens” to the food and dietary supplements markets. The move will strengthen Vitiva’s position as a leading natural rosemary producer in Europe.

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